For over 50 years, Maui Gold has produced Hawaii’s famously sweet pineapple. Grown on the slopes of Maui’s Haleakala where the days are warm and the evenings cool, Maui Gold pineapples enjoy fresh water and nutrient-rich volcanic soil. Hand-harvested to ensure they’re picked at their peak ripeness, our pineapples are prized for their superior sweetness, high levels of Vitamin C and low acidity. Experience the history and culture of Maui Gold and see first-hand how we produce this iconic fruit, on our Maui Pineapple Tour. Located upcountry in beautiful Hali’imaile, guests can enjoy a guided tour of our working pineapple farm. Taste the sweetness and as our gift to you, take home a complimentary pineapple. Subscribe and receive Hawaii’s sweetest pineapple shipped from our Maui Gold farm direct to your doorstep.